The Ultimate Step-by-step Guide to Email Marketing

Email marketing is one of the oldest strategies. The fact that it managed to remain so popular over the years can be attributed to its simplicity. It’s one of the easiest and most effective ways to connect with your leads. More than 70% of global marketers view email marketing as an excellent marketing channel. In … Đọc tiếp

A Beginner’s Guide to Creating Buyer Personas

Buyer personas are important tools not just in sales and marketing but in nearly every business endeavor. Well-thought-out buyer personas enable you to envision your customers in detail. Having a clear understanding of your audience lets you tailor content and messages to meet the needs and concerns of specific buyers instead of everyone. So, how … Đọc tiếp

11 Free Email Marketing Services Compared — The Ultimate Guide

As a small business owner, you know that every cent counts. But you still need to send marketing emails, right? That’s why we’ve put together this guide to 11 free email marketing services compared. Now, you can get access to a professional email marketing tool without spending any of your marketing budget. The free email … Đọc tiếp