20 Email Newsletter Tools You Can Use to Succeed at Email Marketing

Email marketing success is about more than just growing your email list. You actually have to nurture those budding relationships if you expect to keep your subscribers engaged and push them to become customers and, eventually, brand evangelists. Email newsletters are one of the best ways to keep your email list engaged. Plus, you can … Đọc tiếp

Tips for Crafting Email Newsletter Names [+Examples]

An email newsletter is one of the key pillars of content marketing. According to a research study by the Content Marketing Institute (CMI), 48% of the types of emails that B2C marketers in North America sent were newsletters. What’s more, the same study found that 40% of marketers believed that email newsletters are an important … Đọc tiếp

Guide to Competitive Analysis + Competitive Analysis Templates to Get You Started

It’s important to keep track of what your competitors are doing so you can identify trends, stay ahead of the game, and anticipate changes in the market. While you could just casually check out your competitors’ websites and social media to see what they’re doing, it’s best to have an organized and repeatable approach. To … Đọc tiếp

9 GDPR and Email Marketing Myths That Are Holding You Back

GDPR is just the latest in efforts to protect the data of consumers. It’s been in place since 2018 and since then, there have been tons of misunderstandings about how the law impacts email marketing. That’s why we’re tackling 9 GDPR and email marketing myths so you have a better understanding of what you have … Đọc tiếp

Email Automation Guide: Get More Done In Less Time

In this email automation guide, you’ll learn everything you need to know about email automation: what it is, how it works, and its benefits. We’re also going to walk you through five steps to get started with email automation and give you three ways you can use it to improve customer experience and boost revenue. … Đọc tiếp

Newsletter Advertising Platforms: Buying and Selling Space in Email Newsletters

Most likely, when you think about paid advertising, your mind is filled with images of banners, promoted social media posts, and TV commercials. But did you know that you can also buy and sell advertising space in your email newsletters? There are even newsletter advertising platforms that make the process easier than you can imagine. … Đọc tiếp

Pros of Promos: How Promo Codes Can Help eCommerce Businesses

A study completed by the Center for Neuroeconomics Studies at Claremont Graduate University found that when customers receive a promo code their level of oxytocin actually increases. This is the hormone that is responsible for making us feel happy. So, do not be too quick to disregard promo codes as something that your customers won’t … Đọc tiếp

50 Blog Post Ideas for Content Creators When Writer’s Block Strike

To be a successful content creator, you need to produce high-quality content consistently. Not only that, you need to understand your audience, ensure that you remain up to speed and continuously work on your writing skills. That’s a lot of work! So that you can devote more time  to improving your content creation skills, we’ve … Đọc tiếp

20 Email Newsletter Ideas You Wish You Had Thought of Sooner

Are your open rates low? While hard to admit, the issue could be that your content is just too boring. Would you continue to open an email if every week it is yet another blog post? Probably not, right? So, why would you expect your subscribers to open your emails if you only sent the … Đọc tiếp